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Data Services

Transformation starts with accurate and good quality data

Capturing clean data is critical for making profitable business decisions. Too many businesses come to us with inaccurate or missed data, therefore analysing the performance of their campaigns incorrectly.

Innovation and growth comes from understanding what actions and efforts are generating revenue. If your data isn’t attributing to the right channels, you will be burning money and wasting time.

Here at eComOne, we spend all day every day analysing data. We know how powerful it is for transforming your business and boosting sales. We will help you capture meaningful and accurate data to help you make decisions with confidence. From a Google Analytics audit to GA training, we take a tailored approach when offering your solution.

Our approach to data:

Data attribution
Making sure your results are attributing to the right channels is key to making accurate decisions.

Increasing Lifetime Value
We use the data to increase the shelf life of your customers, making your business scalable.

GA training
Our expert technical team can train you to utilise Google Analytics to its full potential.

Google Analytics healthcheck
Google Analytics audit is one of the best ways to ensure that you can trust your data.

Google Analytics audit
Second part of the health check, this audit identifies particularities and anomalies regarding website users

GTM set up
We can set up your Google Tag Manager for optimum data capabilities.

Contact

Andrew Birkitt
Lead Technical Engineer

More Information

Good quality data allows you to make accurate decisions to grow your eCommerce store. Understanding the performance of your campaigns allows you reiterate what’s working and learn from what isn’t.

It allows you to make informed decisions with confidence, cuts out the guesswork and provides you with a sense of security.

In an industry of mass options, focuses and potentials, having a solid understanding of what generates sales is critical for business growth.

Google Analytics allows you to track and understand your customer’s behaviour, what they’re looking for and whether your business is addressing their needs and reaching certain conversions.

For data to be actionable, it needs to be accurate. For it to be trustworthy, you need to audit your analytics setup to make sure things are being tracked correctly.

It includes:

– Property settings
– Tracking info
– Exclusions
– Adwords linking
– Optimisation & Tag Manager Linking
– Audiences
– Metrics
– Data imports
– Views check & filtering
– Goals
– Content grouping & events
– Channel settings
– Code placement
– GTM Setup for variables and firing

– Audience Analysis
– Behavior Analysis
– ICP based on GA data
– Device performance
– Landing Page Performance
– Goal and conversion analysis
– New vs Returning visitor analysis
– Conversion Funnel analysis
– Anomaly detection and insights

We tailor our pricing dependent of what elements of GA training you require. Get in contact with us to receive a bespoke quote.

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