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Learn how to turn your story into an effective marketing tool

Digital PR Workshop

eComOne HQ
26th March 2024

Limited spaces available

Book your ticket now

Learn from leading Digital PR experts in eCommerce to understand the growth tactics you need to focus on to maximise your profit in 2024

About the Event


Ever wanted to turn your story into an effective marketing tool? Know how to write but not how to pitch? Then we are running a Digital PR Workshop that’s perfect just for you.

This workshop will give you real, actionable advice that you can take away and start utilising right away to gain coverage, tell your story and land those all important links back to your brand’s website.

Hosted by Head of Digital PR, Mike Shields and PR expert Sophie Penny.

eComOne HQ
26th March 2024
Secure your spot!
ecommerce masterclass attendees and team in ecomone digital

Learn from experts

Meet the speakers

mike shields head of digital pr ecomone
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eComOne

Mike Shields
Head of Digital PR

sophie penny individual photo on sofa marketing executive ecomone
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eComOne

Sophie Penny
Account Manager

We will be covering:

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Digital PR Workshop

By Sophie Penny and Mike Shields -

  • Why choose to use Digital PR?
  • What types of Digital PR are there and what’s right for you?
  • The do’s and don’ts of Digital PR Methodology
  • How to get started today
  • Sparking the story: Ideation and Strategic Brainstorming
  • Tips – things to look out for when pitching to journalists, researching your niche, finding those elusive people who write about your industry, seeking out contacts
  • How to get your brand out there despite your product by using creative Digital PR
  • A practical ideation exercise to show you how to structure your inspiration
  • Three ideas we think you can take away and start using right away

Experiences at our masterclass

Attendees of past events

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Past attendees have said